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I promise I have been searching... but I haven't been unable to find the correct answer. Thus I turn to you fine folks.

So lets say I have my super fancy new killer app-engine app: http://mykillerapp.com which is my custom domain pointed to: http://mykillerapp.appspot.com

and then because I'm a genius salesman, I convince Coca-Cola that they need my app on their site. They write me a huge check with lots of zeros and say "OK, lets set it up at http://awesome.coca-cola.com"

how can I make that happen? the only way i can see is to add coca- cola.com to my google apps for domains account (verifying it with CNAME or .HTML file)... but yeah, Coke isn't gonna let me do that cuz it's obviously their domain.

or what if I sell it to JoeSchmoe.com who already has a google apps account... I can't add his domain to my google apps because google tells me "this domain is already registered" (or something like that)

SOOO... is there a way for me to only add awesome.coca-cola.com to my google apps domain so I can link the app to it? or setup awesome.JoeSchmoe.com if JoeSchmoe.com is already a google apps customer?

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Not without the supporting DNS entries. If coke doesn't want you to have awesome.coca-cola.com you're not going to be able to use it for your Apps. I would probably just setup coke.mykillerapp.com and tell them "point here".

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my question assumes that Coke asked me to do it... so Coke would setup their DNS to point wherever I asked... the problem is, I don't know what to tell them to put in their DNS... because I think Google Apps requires me to verify their domain with my google apps account? – Nick Franceschina Sep 20 '10 at 15:41
If they're willing to give you a subdomain pointing to one of your servers, you should be able to verify it then, no? – Kyle Buser Sep 20 '10 at 16:17
I don't think Google Apps lets you verify a subdomain... you have to verify the top-level domain (yes/no?) this is part of the question... because coke isn't going to let me be the one that verifies their top-level domain with google apps (because they have probably already verified it, and google won't let you verify it twice with two different google apps accounts) – Nick Franceschina Sep 23 '10 at 19:23
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